Track the impact of your ads with Loyalist and see if they are actually driving reservations or event inquiries!Your ad budget isn't necessarily reaching the people most likely to be interested. The platform generally guesses on broad interests, so someone who's never heard of you sees your ad, but so does the guest who dined last night and shouldn't be in that campaign at all.We built Ad Platform Sync so you can use your guests data and send that to your ad platforms instead.The way it works is you build a segment in Loyalist of the guests you want to market to (i.e. regulars, wine lovers, lapsed guests, corporate bookers, event leads that never closed) and Loyalist can then sync it to Google, Youtube, Meta, LinkedIn, TikTok, Snapchat, or Reddit.The benefits of doing this from Loyalist means your lists are current, relevant, and focused:

• As guests move in and out of the segment, the synced audience updates with them. No re-uploading CSVs, no stale lists. Sync status and match counts show up right in Loyalist.
• Hold your regulars out of a new-guest campaign, or exclude anyone who dined in the last two weeks.
• Use your best guests as the seed and let the platform go find more people like them demographically and algorithmically.
• Loyalist sends booking and visit data back as conversion signals, so attribution is measured in covers, not clicks.

Some ideas for how to use it:

• Win back lapsed guests - sync everyone who hasn't visited in 90+ days and run a come-back campaign on Meta.
• Fill a midweek night - target locals who've dined before with an off-night offer.
• Promote by taste - show the wine dinner to your wine lovers, not your whole guestbook.
• Chase corporate business - a LinkedIn campaign aimed at people who've booked a private event but haven't rebooked.
• Convert dine-in guests to online orders - a Google audience of guests who've eaten in but never ordered for delivery.

This one isn't self-serve yet, so reach out to your account manager or reply here and we'll help!🤖 One more thing while you're here: We put together a guide on using the Loyalist connector (MCP) with Claude or ChatGPT - how to prompt it well, a working set of example prompts by area, and how to set up a recurring Monday-morning report that runs itself. Worth ten minutes if you've been meaning to try it: Remember, Loyalist AI is free through September 30. For access, fill out !

Cheers,

Maggie Tang

Founder & CEO | Magic + Loyalist